China–Europe business development
From a European ambition to a clear market, partner strategy and first step.
For Chinese companies entering or expanding in Europe: define market entry pathways, value propositions and partnership models, supported by cross-cultural business communication and project coordination.
Explore scope and deliverables +
Questions we can address
- Which market segment should come first, and how do we validate demand?
- How do we assess channel, technology and delivery partners?
- How do we connect headquarters decisions with overseas execution?
Proposed deliverables
- Target market and customer profiles, with entry pathway recommendations
- Partner evaluation criteria and business communication materials
- A phased business development plan and collaboration framework